HPI has appointed Phil Peace to the new role of commercial operations director.

He brings over 20 years’ experience in the automotive industry, having previously held senior sales positions at Hitachi Capital Vehicle Solutions, Velo, Inchcape Fleet Solutions and EurotaxGlass’s.

He will now be responsible for the management of HPI’s customer contact centre, with a brief to focus on strengthening strategic partnerships with consumer automotive brands and to support the marketing team.

Daniel Burgess, managing director of HPI, commented: “Phil’s vision and industry expertise make him the ideal person to drive the operations team to new levels of success.

“Through his leadership, we will be maximising opportunities for our core products, including the HPI Check, National Mileage Register and Investigations team, as well as Driveaway, our 7-day free insurance offering.”

Peace added: “The already strong operations team has been at the heart of the success of HPI’s business. I look forward to building on these strengths to offer wider data and service solutions to the automotive industry.”