New website carsite.co.uk is going up against car dealers as it predicts saving consumers at least 20 per cent on the cost of a car.

The company works with lease car firm, reserving cars as they come to the end of their lease, said its sales director Alistair Jeff.

“Our research shows that buyers will save at least 20 per cent on the cost of buying an identical vehicle from a dealer – we do not have the crippling overheads dealers suffer, and can pass on those savings directly to the consumer.”

He added “The beauty of our proposition is that our cars are sold with a comprehensive, independent RAC inspection: potential buyers can also view a unique video test drive online.”

Carsite.co.uk also offers an early bird facility which allows buyers to browse cars coming to the end of contracts with fleet and leasing companies.

After a car is selected, the potential buyer puts down a £75 reservation fee to remove it from the market – which effectively secures it from other private buyers or motor traders.

“Prospective purchasers also get a portfolio of photographs showing the car’s condition before they physically see it, and can view the vehicle’s HPI history online,” said Jeff.

Once the car comes out of its lease contract – typically three to five weeks from when the deposit is put down - the prospective buyer views the vehicle at one of its UK holding centres.

“And if they do not like it, they can walk away. The £75 reservation fee is simply refunded,” added Jeff.