The Kia Cee’d made its BCA auction debut on February 1.

The live online sale at BCA’s Measham site attracted 45 bidders for a total of 10 56-registered Cee’d hatchbacks were featured in a sale that saw 57 vehicles offered and sold from the manufacturer.

The 100% sell out generated a turnover of nearly £500,000, equivalent to 100.25% of CAP Clean.

Across the board the Cee’d models averaged just under £9,300, equivalent to 111% of CAP Clean. Top performers included a 0656 113 LS model that realised 118% of CAP Clean at 13,500 miles, while a 0756 113 LS model at 9,000 miles sold for £10,100 – the highest price for a Cee’d on the day.

David McCluskey, Kia’s used car remarketing manager, said: "The Cee’d has consistently gained strong reviews since launching in 2006 and we were expecting a lot of demand for the cars on offer at BCA."