As EU Block Exemption regulations erode franchised dealers’ share of the service market for new cars, customer retention among older car owners has never been more important. To subscribe to AM magazine click here or call 01733 468659.
Manufacturer fast-fit programmes can provide a low investment solution, bringing cars back into the network and keeping existing customers. But, faced with a declining service market, advancing technology and existing independent outlets with a loyal customer base, are they worth the investment?
In the June 1 issue of AM we look at the manufacturer schemes which have entered, and in some cases left, this competitive market and examine the opportunities and challenges of the fast-fit market for dealers.
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