Daihatsu is targeting the 1.7 million people who qualify for a Motability allowance with some of the lowest-cost cars available in the UK.

There are 15 Daihatsus offered for no advanced payment and 19 models available for those who qualify for a war pension.

The Charade 1.0 EL three-door, for example, is offered for £37.34 per week. As the maximum Motability allowance is £42.30, this leaves a small cash surplus.

All contracts are for three years and include full insurance cover, servicing and maintenance. So far, 50 dealers are participating in the scheme.