Japanese tyre maker Bridgestone wants to increase its share of the European tyre market from a current 13% to 15% in five years. It expects to do so by expanding its offerings in high performance and winter tyres.
President of Bridgestone Europe Ninekzu Fujimura says his business is expected to achieve sales of around €2.4bn, 14.3% up on 2003.
Bridgestone targets 2% European growth
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- 29 September 2004
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