Eight questions to… Alex Hodgson, group social media manager, Stoneacre

What are the main responsibilities of your role?

I oversee social media for the whole of Stoneacre Motor Group, including posting to our Facebook, Twitter, LinkedIn and Instagram channels, responding to incoming messages and comments and creating digital content.

Working alongside Charlotte Stevens, the group’s other social media manager, we also control the posts sent to our local branch Facebook pages, through Sprout Social management software. We have dedicated members of staff in each branch who send local branch content for us to approve, check the posts are compliant and on-brand, to be posted to their dealership Facebook page.