'The simplest decision is usually the right one' - Tim Holden, Holden Group

The simplest option is usually the right one. There is a tendency to overcomplicate things in business and striving for simplicity is a key pillar for Norwich-based Holden Group.

It’s one of the four values that drives the company’s ethos and this, alongside its focus on staff development, has led to its successes, according to chief executive and third-generation owner Tim Holden.

It became the top rated Volvo sales department in the network for customer service at the end of 2019 and the group also won the AM People Investor Award last year.