Award winner led his Inchcape team to create a "yardstick" business

Leading a cultural transformation at a two-site dealership underpinned the winner of the 2023 AM Award for Dealer Principal/General Manager (DP/GM) of the Year. 

Less than 18 months after Joe Gayson became head of business at Inchcape Jaguar Land Rover Norwich the carmaker was holding the operation up as a global yardstick for customer satisfaction and profitability. 

And it was his account of a team brought closer together, and inspired to improve as individuals by a focus on career development and progression, that won their votes.