After months of planning and development the new website for AM-online is here to help car dealers find the news and insights that will help their teams.
Inchcape UK has followed the launch of its new bravoauto used car retail division with a group-wide rebrand which has redefined its car buyer offering.
Used car supermarket group Big Motoring World has underlined its “big” UK-wide expansion plan with the launch of a new brand identity and website.
Car manufacturers' websites are disjointed and disappointing consumers, causing poor sales conversion rates and low shopper engagement.
Car buying platform, YesAuto, has launched its online shop and car information hub, to ‘support customers through every stage of the car buying journey’.
Swansway Group is hoping to take on web-savvy used car supermarkets with a newly-launched Motor Match website offering free provenance checks and independent review content to assist consumer car searches.
Only a quarter of car buyers visit a car retailer’s website when researching their next new car purchase, according to a study carried out by CitNOW.
The Independent Motor Dealers Association (IMDA) has launched a new website to remove “clunkiness” for its car dealer members after helping them drive their own website traffic with the help of Google experts.
The average British adult spends around 5.9 hours per day consuming digital media, with over half of this spent on smartphones and tablets.
Mitsubishi Motors in the UK has relaunched its consumer website with a more user-friendly focus aimed at elevating the brand’s interaction with its customers.
Wessex Garages’ Mazda Bristol dealership has installed an iPad offering customers access to The Car Buying Group (TCBG) valuations portal in a bid to speed up the part-exchange process.
Renault’s marketing spend in 2018 placed it top Sophus3’s ranking of the manufacturers who made the biggest product exposure push on television and in print throughout last year.
Car manufacturers’ YouTube video content gained greater traction than their own websites for the first time in 2018, according to a new study by digital marketing specialist Sophus3.
JudgeService has encouraged dealers to invest in their online platforms, as new research reveals 50.54% of sales for car dealerships come through online referrals.
CarGurus has signed an agreement to complete the acquisition of the PistonHeads used car retail website from Haymarket Media Group.
Contact At Once! sales director Thom Coupar-Evans will reveal how car dealers can ‘join the dots’ to achieve better customer communication and reveal insight from Robins and Day’s roll-out of Apple Business Chat.
Online customer service reviews are now becoming an integral part of the buying experience for consumers.
Car dealers who dare to be different in their digital marketing are likely to gain greater traction online and boost their sales leads, according to data from Autoweb Design.
Research conducted by Dealerweb has revealed that 77% of car buyers would be reluctant to spend over £15,000 on a new car online.
CDK Global is encouraging dealers to ensure their impact with digital tools and a more “effective” marketing spend.
