The two carmakers leading the race on hybrid fuels are ready to go head-to-head with their next-generation models.
Honda has broken from the pack and is embracing and celebrating the older car buyer.
Honda has missed the glitz of having a supercar in its range since the demise of the Ferrari-troubling NSX in 2005.
Honda believes it has overcome the quality issues and technical hiccups that have dogged the Civic since its launch in 2006.
One thing is certain – owners will never forget what they’re driving, the dash’s swooping lines are mould-breakingly distinctive, but the buttons and knobs seem a little haphazardly placed.
Dealers looking to concentrate on small business sales can make good profits if they adopt an attitude that they will not sell many cars at the outset.
Honda has promised to look closely at the latest NFDA and Sewells dealer attitude surveys and act on any areas of dissatisfaction.
Honda wants existing customers to help promote its new Jazz by sharing their ownership stories.
Honda will reveal its revised Insight hybrid model at the Paris Motor Show next month which it says will be “lower in price to any other hybrid on the market”.
Inchcape’s new Honda dealership in Romford, Essex, will be a pilot site for the carmaker’s new European corporate identity.
Cornwall-based Rowes Group is hoping for a £5 million boost in turn-over this year after adding its fifth Honda site, a service and used car operation in Hayle.
Inchcape Retail UK open its fourth Honda dealership in August.
The Civic makes its mark.
Cox Motor Group has taken on its fourth site after acquiring Cumberland View Volkswagen across the road from its Honda dealership in Morecambe for £1.5 million.
Honda is holding test drive events this month as part of a new marketing campaign that encourages prospects to 'feel Honda for the day'.
Cox Motor Group has taken on its fourth site after acquiring Cumberland View Volkswagen across the road from its Honda dealership in Morecambe.
Honda have built on excellence, with a car that's sharper, more communicative and ultimately, more fun.
Honda has announced that three southern California motor retailers will comprise its first fuel cell dealer network in the world.
Honda staged the UK’s first live TV advert on Thursday evening.
Honda plans to boost its hybrid car sales with the launch of a new "accessibly" priced model next year, which it expects to sell 200,000 units of annually.