A third of potential customers who start their buying journey with an online enquiry will take their business elsewhere if they do not garner a response within four hours, according to a consumer survey conducted by Dealerweb.
Motors.co.uk saw a 17% in enquiries during October to record its best ever Q4 month.
TripAdvisor internet entrepreneur Langley Steinert claims that his new venture, CarGurus, is aiming to top the online car retail segment, stating “profitability isn’t an issue” as they target Auto Trader and Motors.co.uk.
JudgeService is set to double its workforce again to meet growing demand – recruiting a further 30 customer contact specialists.
Motors.co.uk has targeted speed and heightened customer engagement with the launch of a new website to speed up consumers’ search for a new car.
GForces has partnered with HPI to enhance its data offering by providing vehicle history checks on dealer websites.
Auto Trader is rolling out video adverts for retailers from today, with claims that user sessions last 13% longer and sales rates rise 10% on adverts featuring the new format.
Geely Auto Group has launched new global car brand Lynk & Co with the intention of pursuing a retail proposition which cuts traditional retailers out of the equation.
Auto Trader has expanded its online listings via a new proposition which will now advertise thousands of brand new cars.
Motors.co.uk has partnered with a government-backed scheme to offer essential advice to new parents.
PSA Group is in talks to buy an online used car retailer as it targets 800,000 used car sales by 2021.
Tootle has appointed Roddy Graham and Geoffrey Page-Morris as non-executive directors as it ramps up its expansion plans following a 52% month-on-month growth.
Toyota has launched an all-new version of its “Treat it with Respect” television adverts to promote the Yaris hatchback – six years after the slogan’s last outing.
What Car? is looking to attract dealers to its newly-developed New Car Buyer Marketplace with the promise of exposure to 2.5 million unique monthly users.
Autorola UK has seen the average price of a vehicle sold through its online remarketing portal increase to £9,211 in Q3.
The AA Cars used car portal has launched a ten-point Dealer Promise scheme which aims to develop new levels of trust between dealers and customers.
Car dealer classifieds website Autovolo has offered independent retailers the chance to own a 20% stake in its business.
Consistent customer experience is the key to rebuilding trust among disillusioned customers, according to Dragon 2000.
JudgeService has announced a major partnership with Auto Trader to offer independent dealer reviews.
Classifieds business Gumtree Motors is relaunching its website and introducing new packages designed to help franchised dealers stand out in its listings.
