Daihatsu’s new Materia mini-MPV goes on sale in July and will be priced from £10,995 on-the-road.
Daihatsu will be holding a three-day test drive promotional event in 60 Tesco stores across the UK to coincide with a national TV campaign dubbed ‘Crazy Not To’.
Daihatsu sold 1,024 passenger cars in March, a record 60.8% rise compared with 637 sales over the same period last year.
International Motors, the importer of Subaru and Daihatsu to the UK, has appointed Retainagroup to provide a new marking system to increase the security of its cars.
Subaru will sell a version of Daihatsu’s Sirion as its new Justy.
Loyal Terios owner, Ronnie Woods cannot believe his luck after having the entire cost of his new car reimbursed as part of Daihatsu’s 100th anniversary celebrations.
Daihatsu has chosen Osbourne Garages as the winner of its Regional Dealer of the Year 2006.
CVC Cardiff has moved to a new £2.3m dealership at Hadfield Hall in Cardiff where it will sell Subaru, Isuzu and Daihatsu.
Daihatsu has recruited 15 new dealers so far this year and plans to add another 10 to its portfolio before 2007.
Daihatsu dealers have the opportunity to sell a host of aftermarket extras for the new Terios 4x4.
A 16-year old Daihatsu Charade bought for £150 on e-Bay has just completed one of the toughest drives in the world, the 6,635 mile-long Mongol Rally.
Daihatsu is offering free satellite navigation on its new Terios 4X4.
The Terios was always intended to spearhead Daihatsu’s attack on the sports utility 4x4 market in mainland Europe. Here, it’s been something of a stealth weapon, selling in small numbers (1,248 last year) since launch in 1997.
Daihatsu has revised its Charade city car, which is on sale now.
Daihatsu is making a £2,000 price cut for its Copen compact sports car until June 30.
Daihatsu will launch a special edition SX version of its Sirion on April 1, priced at £9,290 on-the-road.
Daihatsu’s new Terios 4x4 makes its debut at the Geneva Motor Show later this month.
Daihatsu is targeting the 1.7 million people who qualify for a Motability allowance with some of the lowest-cost cars available in the UK.
The Terios is an odd car: it doesn’t really fit neatly into any category. It’s neither a supermini nor an off-roader, yet it offers owners a little bit of both.
Daihatsu dealers benefit from a “true partner relationship, free of the hierarchy associated with other manufacturers” – according to Daihatsu Vehicle Distributors operations director Paul Hegarty.
