Following a trip to this year’s annual NADA convention in Las Vegas, chief executive of The Lead Agency, which owns CarKeys.co.uk, Anton Hanley saw how the need for face-to-face interactions in the car buying process is even more limited than in the UK.
Peter Watts, Motors.co.uk director of dealer insight, is offering tips for retailers over Winter season.
Volvo’s car service network is the most satisfying in the UK, according to the latest JD Power 2015 UK Customer Service Index Study.
The customer journey and experience will be the next competitive battlefield for the industry.
Motor retail still needs to combat consumer perception. Auto Trader study found deal negotiations and salesperson pressure were the top pain points for buyers.
