Carwow has hired a former Paddy Power global marketer to its newly created role of chief marketing officer. Phil Lloyd has joined from Paddy Power Betfair,
Carwow’s YouTube channel claims to be rivalling Top Gear after reaching a one million subscriber milestone with its mix of car races and reviews.
Carwow, the UK independent online car buying website, is continuing its expansion into Europe by launching into France next month.
Carwow has created a guide to help its car dealer partners and their customers understand the implications of the forthcoming shift to the EU’s new WLTP emissions testing regime.
DriveTribe has hired Tim Rodie as head of content and community to improve content discovery and engagement ahead of its relaunch.
With less than a week to go until the 2018 DigiTech conference on April 17, AM reflects on social media testimonies from last year’s jam packed conference.
Drivers in the West Midlands are paying £177 more to run their cars than any other region in the UK, prompting them to buy smaller, more efficient cars.
Tactics to influence a consumer’s behaviour and win their sale will be shared at the AM Digitech conference on April 17.
A new survey has revealed that a third of car buyers exceeded their budget in order to include add-ons and optional extras.
The IMI has called for the industry to stamp out bias towards men ahead of the Gender Pay Gap deadline.
The rejection of car ownership is likely to become the “new norm” according to a government report which has highlighted the falling number of teenagers getting behind the wheel.
Car manufacturers are attempting generate a bright start to the new year with a range of offers to tempt consumers.
Carwow will attempt to drive custom to their partner car dealerships with the help of a £2 million advertising campaign set to run throughout Q1.
A surge in the launch of compact SUVs has seen UK car buyers flocking to get behind the wheel of a new model depsite declining registrations across the motor industry, claims carwow.
The dark days of November were boosted by a 46% spike in web visitors thanks to the Black Friday sales push, according to carwow.
One in eight car owners are serious about scrapping their car for a new one and taking advantage of the many manufacturer deals now on offer.
New research from Carwow has revealed that millennials are renting or financing cars due to surging living costs and a desire to drive new vehicles.
Carwow has launched a free scrappage scheme checker after no fewer than 17 car manufacturers launched incentive schemes.
More than half of UK drivers would not consider an incentive of less than £3,000 to scrap current their vehicle for a cleaner model, according to research carried out by Carwow.
Carwow is supporting its growth plans by signing a new two year data deal with Cap HPI.
