Competing pay per click (PPC) and search engine optimisation (SEO) strategies eat into marketing budgets unnecessarily and Autoweb Design’s digital solutions director Martin Dew will be urging retailers to curtail ‘maverick spend’ when he hosts a masterclass session at Automotive Management Live.
Dealers need a consistent contact strategy for every customer from the point of sale to the point of resale to boost retention rates, that’s the message from Lyn Howdon, global head of academy and learning at Chrysalis Loyalty.
Tackling the pitfalls facing dealers head on when offering online vehicle retailing will boost sector confidence in delivering digital sales, according to James Tew, chief executive of iVendi which has developed ecommerce solutions alongside its finance tools.
Imaging expert CitNOW ispreparing to showcase its relaunched Web app complete with new integrations at Automotive Management Live, where chief executive Alistair Horsburgh will also host a masterclass highlighting how such technology can bridge the gap between the digital and physical showroom.
At this year's Automotive Management Live, NFDA will again co-host and IMI will run sessions on EV work obligations and ADAS challenges
Car dealers looking to capitalise on the electric vehicle (EV) evolution need to educate sales teams and install charging infrastructure on their forecourts, according to Kevin Pugh, who heads up EV charging specialist Tritium in the UK and Ireland.
Car dealers combining systematic and programmatic email communications with targeted social media messages create an electronic safety net which avoids leads falling through the gaps, according to managing director of digital agency Marketing Delivery Jeremy Evans.
Neil Addley, founder and managing director of JudgeService Research, promises to deliver a masterclass of leadership insights gained after more than 20 years of working with some of the UK’s most successful automotive retail groups at this year’s Automotive Management Live.
With three months to go more than 50 brands have already booked to exhibit at the 2019 Automotive Management Live show at Birmingham NEC on November 7.
AM's editorial team seeks suggestions from car dealers and carmakers of what they'd like to see in the Future Dealerships Zone at AML 2019 this November.
Tracks of Exeter has seen a marked expansion in the reach of its recruitment marketing for staff after taking part in AM’s Best UK Dealerships to Work For initiative.
Luscombe Motors has used its status as one of AM’s Best UK Dealerships to Work For as a way of attracting new employees in a competitive recruitment market.
Legislative, political and economically driven outside influences could determine the fate of the new car market in 2019, said delegates at the AML roundtable
The AM Live 2018 highlights video has been released showcasing the event hailed a “brilliant” success by more than 70 automotive suppliers and dealers.
High footfall, high calibre speakers and high-profile guests were highlighted on social media as Automotive Management Live 2018 was hailed a 'brilliant' success by car dealers and suppliers alike.
Highlights from the one-day expo Automotive Management Live, at the NEC Birmingham, on Thursday, November 8 2018.
Automotive Management Live 2018 is finally upon us and AM wants car retailers and suppliers to share their experiences with the editorial and events teams via social media.
Car retailers still have a chance to join a rush of over 1,000 automotive retail sector representatives expected to attend Automotive Management Live 2018 at the NEC in Birmingham tomorrow (November 8).
Contact At Once! sales director Thom Coupar-Evans will reveal how car dealers can ‘join the dots’ to achieve better customer communication and reveal insight from Robins and Day’s roll-out of Apple Business Chat.
Exhibitors, guest speakers and suppliers are preparing to meet over 1,000 visitors at the Automotive Management Live car retail expo on November 8, 2018.
