Bridge welcomes Sillars as skills champion & ambassador

Bridge Learning Tech has appointed Sarah Sillars as its industry champion and ambassador for skills development in the era of AI.

Bridge Learning Tech, an international content-as-a-service provider, develops high-fidelity technical and non-technical content that is underpinned by AI and a bespoke learning management system.

Sillars, OBE, Hon FIMI, brings over 35 years of experience and dedication. She led the Institute of the Motor Industry (IMI) as its CEO and chair and was recognised for her contribution to the industry with an OBE in 2008.

Justin Cooke, chair of Bridge, said: "We are absolutely thrilled to have Sarah Sillars join us in this crucial role. Her reputation as a heavyweight in skills advocacy and our shared commitment to fostering talent in the age of AI make this partnership a match made in heaven. Together, we aim not just to make a difference in the industry but to redefine the standards of training and development."

He added that in her role, Sillars will both champion the importance of skills and embody the spirit of collaboration and innovation that Bridge Learning Tech stands for: “This partnership is about a shared vision to revolutionise the automotive sector through state-of-the-art training and skill development.”