Adam Hurren has been appointed to the position of commercial vehicle and business programmes manager at Citroën UK.

Hurren is based at Citroën’s Coventry head office and reports to Jeremy Smith, head of commercial vehicles and business sector programmes.

Hurren has a degree in management from Birmingham University and has had an 11-year career with the PSA Group.

Since 2011, he has been Citroën’s product manager for the DS3, DS3 Cabrio, DS5 and C5 car ranges.

He said: “I’m joining Citroën’s LCV operation at an exciting time with the UK launch of the new Relay. My new role will utilise the experience I’ve gained with PSA and I’m looking forward to applying my existing skills in a part of the business that’s new to me.

"I’m also looking forward to strengthening Citroën’s relationship with the converter partners involved in the award-winning Ready-to-Run scheme and also developing new business sector programmes to build on the company’s success with SME fleets.”