Infiniti UK has appointed Jonathan Reynolds as head of fleet sales from Mazda.

Reynolds (pictured) will reports directly to company director Barry Beeston.

He has joined Infiniti after many years of fleet and retail experience with Mazda. There he held posts including business manager, national contract hire manager and regional business manager – south. 

Beeston said of the appointment: “To ensure we maintain our service levels during this period of growth and also enable us to grow further we have been working hard to employ some of the best people in the industry, all with many years of experience that will enable us to offer a first class service in this unique market place.

“It’s fundamental that we have specialists who understand the market and a dedicated team to cover the specific areas of fleet, giving potential customers the confidence to purchase our product.”

Reynolds completes the department which is now fully operational, with a dedicated team covering the key fleet sectors.

Reynolds says “I feel it is a key time for me to join Infiniti and head up their fleet department, just as the product range is starting to penetrate into several areas of the fleet market place.

“The company clearly has some strong ambitions to be a serious player in the premium fleet market place and I am pleased to be involved with this challenge.”      

Joining Infiniti in a new role, dedicated to looking after re-marketing, Residual values and service, maintenance and repair costs, will be Paul Grimsley.

Beeston said: “Today we are announcing the changes being made within the fleet department, but further staff members will be joining the Infiniti team soon, to ensure we have the right people in the right places to serve all areas of the business, including retail sales and marketing.”

Infiniti has introduced two all new products this year to the UK market - the Sunderland built Q30 and QX30.

It will introduce a two-door sports coupe, the Q60 before the end of 2016.