JCB Group is set to expand its growing portfolio of Volkswagen Automotive Group (VAG) sites with the takeover of the West Sussex Motors Skoda franchise.

The franchise based in Worthing covers Hove and its neighbouring city, Brighton.    

Managing director at the JCB Group Jonathan Bischoff said: “I’m very much centred on developing a regional dealership group which is customer-focused and financially robust. 18 months ago we announced the acquisition of the Eurovans Volkswagen Commercial Vehicles franchises in Brighton, Crawley and Eastbourne which increased our influence and reach in the automotive world.

“Since JCB Group’s inception, we’ve proven that there’s a healthy market for good old fashioned service in supporting motorists, where people are looked after. Customers are also concentrating their purchases around vehicles which are reliable and offer value-for-money. With this in mind, our strategy of expansion is very much focused around VAG brands.

“The opportunity to take on the Skoda franchise was simply too good to miss, after all it has a deserved reputation for value-for-money; products built to the highest standards, engineering innovation and outstanding customer service, very much fitting in with our own values.”

“We are utilising our extensive resources and expertise to ensure that there is a smooth transition for all involved. We are delighted to welcome Skoda to the JCB Group family.”

Bischoff set up the JCB Group 17 years ago, while he was working for another dealership. The independently owned JCB Group now employs over 300 staff throughout Kent and Sussex.