Spire Automotive has launched its new Skoda showroom in Harlow.

It is the AM100 dealer group’s first Skoda site.

Darren Guiver, Spire managing director, (pictured) said “We are delighted to be involved with Skoda for the first time, and to be part of the brand’s growth path in the UK.

“This also further strengthens our relationship with the VWG group of brands. The Harlow location is a huge opportunity for us, and the team are really excited to be fully open for customers in the area.”

The site, named Spirit Skoda, has an eight-car showroom, space for 50 used cars and a seven workshop bays.

Spire now has 12 sites in the Essex area representing Audi, Volkswagen, Seat, BMW, Mini and Peugeot, as well as Skoda.