One lucky winner has been chosen from hundreds of dealers who participated in the annual Car Finance Survey from Sewells Research & Insight.

Executives who took part in the survey were offered their choice from a range of prizes, including an exclusive Mont Blanc pen and the latest iPhone 5S.

The winner, drawn at the end of October, is Phillip Cole, dealer principal of Stratstone Aston Martin in Cardiff.

He will receive the latest iPhone 5S.

All dealers taking part in the survey who provided a contact email address will receive a brief results overview, which will be sent out during November.

The Car Finance Survey is the largest report of its kind, looking into the strength of dealer relationships with their manufacturer finance houses.

The survey provides a detailed overview of dealer attitudes towards finance houses and offers important guidance for the industry on how they can improve the levels of service and support they provide to dealerships, which in turn can drive up sales and profits.

All individual dealer responses in the survey are confidential to allow them to be completely open about their views.

This year’s report was expanded to cover both new and used car finance, to reflect the increasing importance of second-hand cars in dealers’ portfolios.

Around a fifth of UK dealers responded to the survey, which is now in its 18th year.

For details, contact Sewells on 01733 468254 or email sewells@bauermedia.co.uk.

For more information about Sewells Research & Insight, visit www.sewells.co.uk.