Mike Sarsfield has been appointed operations director at Howard Basford.

The former Nationwide Accident Repairs Services regional manager, whose own Liverpool bodyshop business was sold to NARS in 1998, joined Basford in August, 2002 as general manager.

“The company has been through a great deal of reshaping in the last year but the opportunities for the future are significant,“ he says. “Howard Basford is one of the few businesses in our industry I would wish to work for.”

Managing director Neil Kirk says Sarsfield has a unique blend of strong bodyshop and management capability as well as a mature sense of business commerciality.