online car sales
Are part-exchanges keeping pace with car retail's omnichannel customer journey?
There are now more avenues for car dealerships to sell their vehicles than ever before but has the part-exchange process truly embraced the transparency of a truly omnichannel customer journey?
Used vehicle retailing
12 Apr
Car dealers ‘missing out on the full potential of digital retail’, report finds
Many car dealers are still “missing out on the full potential of digital retailing” according to a joint report created by Auto Trader, ICDP and the National Franchised Dealers Association (NFDA).
Digital Marketing
4 Mar
Agency model car retail must be ‘collaborative and win-win’, says Lotus boss
Agency model car retail is sure to become more widely adopted but agreements must be “balanced, collaborative and win-win”, according to Lotus Cars executive director of sales and aftersales, Geoff Dowding.
Manufacturer insight
2 Mar