Bumper partners with CitNOW to embed servicing payment technology

CitNOW has integrated Bumper’s buy-now-pay-later technology into its Workshop electronic vehicle health check (eVHC) tool.

The new integration will enable customers to approve repair work online and arrange interest-free monthly payments at the same time on a single web page.

The new service has first launched in the UK across 700 dealerships and garages, with Germany, Spain and other markets set to follow.

Jack Allman, Bumper co-founder and CCO, expects the new integration to “significantly enhance” conversion of aftersales revenue opportunities.

He said: “Customers receiving eVHC videos will now see what work needs to be authorised,

how much it will cost and choose whether to split the bill over interest-free monthly instalments.

“Furthermore, as all of this can now be done digitally, it will free up service advisors to help those customers in need of greater attention.”

Rab Fyfe, director of product at CitNOW, said the integration was a natural partnership, as both companies already share a large customer overlap.

He added: “Both Bumper and CitNOW provide similar dealership benefits in the workshop which help drive sales and efficiencies and deliver improved customer satisfaction.

“By working together we can help workshops achieve higher invoice values through increased parts sales.”

This latest move marks the next stage of Bumper’s expansion into other European markets, following its launch into Ireland in April 2021, its first territory outside of the UK.